b2b Content Strategy & Social Strategy
Our team of content marketing experts will help you plan unique B2B content strategies that will help your brand succeed in engaging your target audience. We can help you create various content marketing tools as listed below:
We can help you create valuable and informative blog posts that will engage your customers and help solve their problems. Through detailed blog posts, brands can establish themselves as leaders in the industry and gain customer loyalty.
Infographics make great sharable content for brands trying to engage visual learners. Our team can help you create infographics that have the potential to go viral.
Whitepapers and e-books
We can help you create e-books and downloadable guides that can help you grow your email list. These are great to engage and educate your target audience.
Quizzes are a great way to create audience engagement. From test your knowledge to fun quizzes like ‘What’s Your WFH style’, our team can create an engaging quiz.
Video content is getting more popular by the day, and our team can help you create the right videos for various social media platforms. Be it a short format video for Instagram or a long branding video for your website; our team can help you script, direct and execute the entire production process.
Brands that tell a compelling story and engage their audiences effectively through a robust content strategy on social media are more likely to succeed on the internet. And our team of content experts know precisely how to convey your brand story to your target audience.
We focus on building engagement through employing storytelling techniques to hold the attention of the user and take them along the brand journey. Our B2B content strategy include creating content for the following social media platforms:
With one billion+ active monthly users, Instagram is a great platform for brands to create awareness and drive sales. Both small and big businesses are using Instagram to create their brand name, tell their story and gain loyal followers through the platform.
Brands can leverage various features like stories, reels, posts, IGTV, shop and advertising to tell their story and increase awareness.
Facebook is one of the biggest social media platforms today and is the most effective for small and big businesses to connect with their target audience. Brands can leverage the platform to create awareness about their products and services and can even drive sales through the platform.
Pinterest is the perfect platform for brands targeting women in the age group of 25–34, as they are the largest ad audience. Through the platform, brands can reach more than 169 million people. The revenue from shopping ads grew 100% in the last year alone. Our team of Pinterest experts can help you create content specifically for the platform to drive traffic and increase sales through targeted ad campaigns.
LinkedIn is the platform for B2B brands to show their expertise and connect with likeminded professionals in the field. It is the best platform to network and build connections with those who can help your business in multiple ways.
SHAPING A BETTER MARKETING EXPERIENCE
MARKETING ESSENTIALS LAB IS AN INVENTIVE FORCE AT THE HEART OF SOME OF THE WORLD’S LEADING BRANDS. WE OFFER A RANGE OF DIGITAL MARKETING SOLUTIONS THAT RELENTLESSLY FOCUS ON OUR CLIENT GOALS.
IN AN EVER-CHANGING WORLD, WE STRIVE TO DELIVER CREATIVITY, AGILITY AND AN EXCEPTIONAL CLIENT EXPERIENCE.